Startup.Directory has a wide range of subscribers, from venture capitalists and angel investors to university tech transfer professionals and corporate executives. What do they all have in common? They all want accurate, comprehensive data on high-tech startups.
Here are some ideas about how our subscribers use Startup.Directory’s data access tools to bring value to their organizations. While the individuals mentioned below are fictional characters, the use cases for Startup.Directory are very real.
1. Sourcing Deal Flow. Li is a young partner at a venture capital firm that just raised more than $100 million and is actively looking for deal flow. Li was humiliated in a recent partner meeting when he suggested they subscribe to a large venture database for more than $10,000 per year and the managing partner sarcastically asked if Li “would like to take that fee out of his salary.” After trying some of the free online databases, Li discovered Startup.Directory and decided to subscribe, since the price was well within his budget authority. A quick keyword search turned up “Wavee,” a new nanotechnology company that fit his firm’s target profile. He presented Wavee at the next meeting, impressing his colleagues. When another partner presented a rare earth element recycling company he was evaluating that had “no competition,” Li mentioned a potential competitor, “REEcycle,” that he had just read about in Startup.Directory’s newsletter, Startup Scout. When the other partner then searched several free online databases for Wavee and REEcycle, he found they weren’t even listed.
2. Competitive Analysis. Steve is the venture director for a university incubator. Each week, he is presented with several startups or startup concepts. He then has to quickly evaluate the competitive environment, determine how unique the startup is and find out who has been funding similar startups. Steve was frustrated with other directories and databases that focused primarily on web-based startups, not the high-tech, patent-based startups that his incubator supported. But Startup.Directory solved his problem. He now starts his research with the PDF directory that was included in his subscription. Once he finds startups of interest, he looks them up online in Startup.Directory to view the most current data and analysis.
3. Contacting Deal Targets. Elise is an angel investor looking for good deal flow and wanting to keep up-to-date on high-tech startups. Elise has a preference for research institution spinouts because of their typical patent positions and strong track record. A friend recommended a free university startup database, but after looking it over, Elise discovered it didn’t provide much detail and the information was frequently outdated; in fact, many of the listed startups were actually closed or inactive. She turned instead to Startup.Directory and found that the database’s comments and funding summaries allowed her to quickly identify the best deal targets. Furthermore, by accessing the management contact information in Startup.Directory—including more than 3,000 email addresses—Elise was able to easily reach out to companies of interest.
4. Market Intelligence. Mary, a corporate VP at a large life science company, reads the Startup Scout newsletter faithfully as part of her industry intelligence monitoring efforts. She knows that research institutions play a critical role in producing many of the up-and-coming life science startups. As a Pro-level subscriber to Startup.Directory, she can download the data in a spreadsheet format and then upload the data into her department’s own market intelligence database.
Whether Startup.Directory users are focused on sourcing deals, competitive analysis or market intelligence, what they all share is a desire for the most current and comprehensive high-tech startup data…in a format that suits their needs.
How do you use the Startup.Directory tools? Let us know at email@example.com.